਍㰀䴀䔀吀䄀 䠀吀吀倀ⴀ䔀儀唀䤀嘀㴀∀挀漀渀琀攀渀琀ⴀ琀礀瀀攀∀ 䌀伀一吀䔀一吀㴀∀琀攀砀琀⼀栀琀洀氀㬀挀栀愀爀猀攀琀㴀椀猀漀ⴀ㠀㠀㔀㤀ⴀ㄀∀㸀ഀ ਍㰀洀攀琀愀 栀琀琀瀀ⴀ攀焀甀椀瘀㴀∀瀀爀愀最洀愀∀ 挀漀渀琀攀渀琀㴀∀渀漀ⴀ挀愀挀栀攀∀㸀ഀ ਍㰀洀攀琀愀 渀愀洀攀㴀∀搀攀猀挀爀椀瀀琀椀漀渀∀ 挀漀渀琀攀渀琀㴀∀吀栀攀 嘀漀椀挀攀 椀猀 琀栀攀 猀琀甀搀攀渀琀 渀攀眀猀瀀愀瀀攀爀 愀琀 䴀甀氀琀渀漀洀愀栀 䈀椀戀氀攀 䌀漀氀氀攀最攀 愀渀搀 䈀椀戀氀椀挀愀氀 匀攀洀椀渀愀爀礀⸀∀㸀ഀ ਍㰀洀攀琀愀 渀愀洀攀㴀∀欀攀礀眀漀爀搀猀∀ 挀漀渀琀攀渀琀㴀∀戀椀戀氀攀Ⰰ 渀攀眀猀瀀愀瀀攀爀Ⰰ 洀甀氀琀渀漀洀愀栀Ⰰ 猀攀洀椀渀愀爀礀Ⰰ 挀漀氀氀攀最攀Ⰰ  樀漀甀爀渀愀氀椀猀洀Ⰰ 挀栀爀椀猀琀椀愀渀Ⰰ 渀攀眀猀Ⰰ 瀀漀爀琀氀愀渀搀Ⰰ 戀椀戀氀椀挀愀氀∀㸀ഀ ਍㰀洀攀琀愀 渀愀洀攀㴀∀搀椀猀琀爀椀戀甀琀椀漀渀∀ 挀漀渀琀攀渀琀㴀∀䜀氀漀戀愀氀∀㸀ഀ ਍㰀洀攀琀愀 渀愀洀攀㴀∀挀漀瀀礀爀椀最栀琀∀ 挀漀渀琀攀渀琀㴀∀㈀  㔀 吀栀攀 嘀漀椀挀攀∀㸀ഀ ਍㰀洀攀琀愀 栀琀琀瀀ⴀ攀焀甀椀瘀㴀∀爀攀瀀氀礀ⴀ琀漀∀ 挀漀渀琀攀渀琀㴀∀瘀漀椀挀攀䀀洀甀氀琀渀漀洀愀栀⸀攀搀甀∀㸀ഀ ਍㰀洀攀琀愀 渀愀洀攀㴀∀搀漀挀ⴀ琀礀瀀攀∀ 挀漀渀琀攀渀琀㴀∀䨀漀甀爀渀愀氀∀㸀ഀ ਍㰀洀攀琀愀 渀愀洀攀㴀∀搀漀挀ⴀ爀椀最栀琀猀∀ 挀漀渀琀攀渀琀㴀∀䌀漀瀀礀眀爀椀琀琀攀渀 圀漀爀欀∀㸀ഀ ਍㰀氀椀渀欀 爀攀氀㴀∀猀琀礀氀攀猀栀攀攀琀∀ 琀礀瀀攀㴀∀琀攀砀琀⼀挀猀猀∀ 栀爀攀昀㴀∀⸀⸀⼀猀琀漀爀椀攀猀⸀挀猀猀∀㸀ഀ ਍㰀℀ⴀⴀ䌀栀愀渀最攀 琀栀攀 搀愀琀攀 栀攀爀攀ⴀⴀ㸀ഀ Editorial--December 2006਍㰀⼀䠀䔀䄀䐀㸀ഀ ਍㰀䄀 一䄀䴀䔀㴀∀琀漀瀀∀㸀㰀⼀䄀㸀ഀ ਍     㰀吀刀㸀ഀ ਍          㰀吀䐀 圀䤀䐀吀䠀㴀∀㐀  ∀ 嘀䄀䰀䤀䜀一㴀∀吀伀倀∀㸀ഀ ਍ഀ ਍               㰀倀 挀氀愀猀猀㴀∀琀椀琀氀攀∀㸀䐀攀␀琀爀漀礀椀渀最 䌀栀爀椀猀琀洀愀猀㰀⼀倀㸀ഀ
਍ഀ ਍㰀倀㸀ഀ Thanksgiving ends, and Americans start buying. They buy electronics, toys, gadgets and millions of other mass-produced products that form heaping piles of gifts around Christmas trees but do little else.

਍伀渀挀攀 琀栀攀 瀀爀攀琀琀礀 瀀愀瀀攀爀 攀砀瀀氀漀猀椀漀渀 挀氀攀愀爀猀Ⰰ 最椀瘀攀爀猀 愀渀搀 爀攀挀攀椀瘀攀爀猀 愀氀椀欀攀 爀攀琀甀爀渀 琀漀 愀渀 甀渀昀漀爀琀甀渀愀琀攀 挀愀瀀椀琀愀氀椀猀琀 渀漀爀洀愀氀椀琀礀 漀昀 ∀渀攀攀搀椀渀最∀ 洀漀爀攀 猀琀甀昀昀⸀  㰀䈀刀㸀㰀䈀刀㸀ഀ Is Christmas spirit now defined by retailer success?

਍䠀甀洀愀渀椀琀礀✀猀 昀椀爀猀琀 䌀栀爀椀猀琀洀愀猀 最椀昀琀 挀愀洀攀 椀渀 椀渀昀愀渀琀 昀漀爀洀 愀渀搀 漀昀昀攀爀攀搀 琀栀攀 漀瀀瀀漀爀琀甀渀椀琀礀 昀漀爀 攀琀攀爀渀愀氀 爀攀氀愀琀椀漀渀猀栀椀瀀 琀漀 琀栀攀 甀渀椀瘀攀爀猀愀氀 䌀爀攀愀琀漀爀⸀ 䠀攀 猀栀漀甀氀搀 戀攀 漀甀爀 攀砀愀洀瀀氀攀Ⰰ 愀渀搀 䠀攀 最愀瘀攀 洀攀愀渀椀渀最昀甀氀Ⰰ 瀀攀爀猀漀渀愀氀 最椀昀琀猀 琀栀愀琀 猀愀椀搀Ⰰ ∀䤀 欀渀漀眀 礀漀甀Ⰰ∀ 愀渀搀 ∀䤀 琀爀甀氀礀 氀漀瘀攀 礀漀甀⸀∀㰀䈀刀㸀㰀䈀刀㸀ഀ Last year, Americans spent $440 billion on Christmas gifts and are projected to spend more this year.

਍吀栀爀漀甀最栀漀甀琀 䄀搀瘀攀渀琀Ⰰ 昀爀攀愀欀椀猀栀 一漀爀琀栀 倀漀氀攀 攀氀瘀攀猀 爀攀洀椀渀搀 䔀愀爀琀栀✀猀 眀攀愀氀琀栀椀攀猀琀Ⰰ 洀漀猀琀 眀攀氀氀ⴀ昀攀搀 椀渀栀愀戀椀琀愀渀琀猀 琀栀愀琀 琀栀攀礀 洀甀猀琀 挀漀渀猀甀洀攀 洀漀爀攀Ⰰ 琀栀愀琀 眀漀渀搀攀爀昀甀氀 琀漀礀猀 愀渀搀 猀栀椀渀礀 最漀漀搀猀 眀椀氀氀 戀爀椀渀最 栀愀瀀瀀椀渀攀猀猀 愀渀搀 琀栀愀琀 䌀栀爀椀猀琀洀愀猀Ⰰ 戀攀琀琀攀爀 欀渀漀眀渀 愀猀 ∀吀栀攀 䠀漀氀椀搀愀礀猀Ⰰ∀ 椀猀 愀 琀椀洀攀 昀漀爀 攀瘀攀爀礀漀渀攀 琀漀 瀀甀爀挀栀愀猀攀 愀猀 洀甀挀栀 愀猀 瀀漀猀猀椀戀氀攀Ⰰ 攀瘀攀渀 椀昀 琀栀攀 猀瀀攀渀搀椀渀最 爀攀焀甀椀爀攀猀 愀 栀攀愀搀昀椀爀猀琀 搀椀瘀攀 椀渀琀漀 愀 瀀氀愀猀琀椀挀 搀攀戀琀⸀㰀䈀刀㸀㰀䈀刀㸀ഀ When children educated in greed finish ripping through their gifts, they cry. Santa always forgets something on the list. Even the satisfied kids−the rare cases−need only to hit the television's on-switch to discover that they are foolish to be satisfied or, heaven forbid, thankful.

਍䐀椀猀挀漀渀琀攀渀琀攀搀⸀ 唀渀昀甀氀昀椀氀氀攀搀⸀ 䔀洀瀀琀礀⸀ 㰀䈀刀㸀㰀䈀刀㸀ഀ This Christmas, Americans would do well to examine their relationships with the people they are buying for. Instead of implying love with a new DVD player, show people affection by creating a memory or giving them something that strengthens relationships--outsanding and personal gifts.

਍䜀椀瘀攀 氀漀瘀攀搀 漀渀攀猀 琀栀攀 琀椀洀攀 礀漀甀 眀漀甀氀搀 漀琀栀攀爀眀椀猀攀 猀瀀攀渀搀 椀渀 挀栀攀挀欀ⴀ漀甀琀 氀椀渀攀猀⸀ 匀琀漀瀀Ⰰ 挀漀渀瘀攀爀猀攀 愀渀搀 氀椀猀琀攀渀 琀漀 攀愀挀栀 漀琀栀攀爀⸀ 䔀渀樀漀礀 琀栀攀 最椀昀琀 漀昀 氀椀昀攀Ⰰ 渀漀琀 琀栀攀 瀀漀猀猀椀戀椀氀椀琀礀 漀昀 栀愀瘀椀渀最 洀漀爀攀 猀琀甀昀昀⸀㰀䈀刀㸀㰀䈀刀㸀ഀ Remember the macaroni noodle landscapes you formed with Elmer's glue on wide-ruled loose-leaf years ago? Those uplifting gifts somehow last longer than any Hi-Def plasma screen ever could.

਍䄀渀礀漀渀攀 挀愀渀 最漀 琀漀 愀 猀甀瀀攀爀猀琀漀爀攀 愀渀搀 戀甀礀 瀀爀攀ⴀ瀀愀挀欀愀最攀搀 猀栀愀氀氀漀眀渀攀猀猀㬀 最椀瘀攀 礀漀甀爀 昀愀洀椀氀礀 愀渀搀 昀爀椀攀渀搀猀 愀 最椀昀琀 琀栀愀琀 爀攀焀甀椀爀攀猀 礀漀甀⸀ ഀ

਍㰀⼀倀㸀ഀ ਍             㰀䠀刀 圀䤀䐀吀䠀㴀∀㈀㔀 ∀㸀ഀ ਍㰀⼀吀䄀䈀䰀䔀㸀ഀ ਍㰀⼀䈀伀䐀夀㸀ഀ
਍               㰀䤀䴀䜀 匀刀䌀㴀∀⸀⸀⼀最爀愀瀀栀椀挀猀⼀猀洀愀氀氀氀漀最漀⸀最椀昀∀ 䈀伀刀䐀䔀刀㴀∀ ∀ 䄀䰀吀㴀∀吀栀攀 嘀伀䤀䌀䔀 伀一䰀䤀一䔀∀㸀ഀ

Editorial

਍          㰀⼀吀䐀㸀ഀ
਍               㰀䤀䴀䜀 匀刀䌀㴀∀⸀⸀⼀最爀愀瀀栀椀挀猀⼀猀瀀愀挀攀爀⸀最椀昀∀ 䄀䰀吀㴀∀嬀匀瀀愀挀攀爀崀∀ 圀䤀䐀吀䠀㴀∀㈀ ∀ 䈀伀刀䐀䔀刀㴀∀ ∀㸀ഀ